Salesforce Insights

Salesforce has released yet another certificate! This time, the target audience is newcomers to Salesforce! The Salesforce Associate exam is an entry-level certification exam that tests your knowledge of Salesforce and its capabilities. The exam is designed for professionals who are new to Salesforce or have limited experience using the platform. The exam consists of 60 multiple-choice questions, which must be answered within 105 minutes.

Shortly after doing this interview with Focus on Force, Cognizant's Lorenzo Degan added another feather to his cap — the Salesforce Associate Certification. Lorenzo is currently 3X Salesforce certified in Admin 201, Platform App Builder, and Associate. Find out how he got started in Salesforce, what kept him motivated in his Salesforce journey, which areas of the Admin 201 certification exam he says learners should focus on the most, and what his advice is for those who are just starting their Salesforce journey.

In the era of digital marketing, managing a company's complex client database effectively is one of the largest issues it faces. Businesses have become significantly more diverse over the years, and new rivals are quickly flooding the market. Additionally, since new technological developments permeate every industry sector, it is imperative for companies to adapt to these changes.

Salesforce released the Business Analyst certification exam in July ‘22. As it was in really high demand here at Focus on Force, we created and released the Business Analyst Practice Exams back in October.